In this interconnected business environment, it is quite common nowadays to collaborate with others than just your internal team. Vendors, partners, distributors, and even some of your clients require information–but not all your information. That is where an Extranet Landing Page will be necessary.
It is not merely a screen that allows one to log in, but it is the entrance to your personal digital environment, which is supposed to be secure, efficient, and trusted by the brand.
What is an Extranet Landing Page?
The first page of an extranet is called an extranet landing page, which is the entry point of an extranet- a secure, web-based portal that allows external stakeholders (partners, suppliers, resellers or clients) to enter an extranet where shared resources, tools and data exist.
It typically includes:
Secure login/authentication
Branded interface that is your company identity.
Navigation to common objects such as files, dashboards or order handling.
Helpdesk/ FAQs/ contact links.
Imagine it as the electronic buffer at which the outside users have been welcomed to your inner business circle.
The reason why your business should have this.
Secure Collaboration
Securely share information without opening up your full intranet.
Professional Branding
Impression is everything–a designed extranet landing page will present partners with an impression that you are professional and trustworthy.
Centralized Access
Rather than receiving emails or driving through, all this is under one roof.
Scalability
The bigger your network of partners or clients, the more there should be a base on your extranet landing page to guarantee access in a seamless manner.
Characteristics of a Hallmark Extranet Landing Page.
Clean, Branded Design – This design matches that of your company.
Easy Navigation – No junk; just a simple connectivity to what is important.
Responsive Layout – Supports desktops, tablets and mobile devices.
Multi-Layer Security – Intense authentication and encryption along with permissions.
Personalization – Relevant tools and resources are shown to the users.
Best Practices in the Construction of an Extranet Landing Page.
Focus on UX – Be minimal and simple.
Apply Clear CTAs – Lead users to the login, download and/or access request.
Highlight Support – AddHelp link to first time users.
Test Across Devices – Make sure there is a smooth mobile access.
What the business goals are – Build it to match the processes of your partners/clients.
This is not a Login Screen.
It is no longer about security only, but rather it is about developing a professional, easy-to-use gateway that enhances teamwork.
In case you are dealing with outside stakeholders, it is better to have an elegant extranet opening page that will differentiate your business and help to make more interactions more organized, secure, and effective.
